E82 – Travis & Eve Cook, Iron Keel Strength Owners and Strong-Man Athletes
Travis and Eve Cook are competitive strong man, powerlifting, and CrossFit athletes, coaches, and co-founders of Iron Keel Strength Gym in Houston, TX.
INSTAGRAM:
Eve - @mrs.cookiiemonstterr
Travis - @cookiiemonstter
Gym - @ironkeelstrength
WEBSITE: https://www.ironkeelstrength.com/
Show notes:
09:11 Travis & Eve’s bio, backstory on how we met, and overview of Iron Keel Strength.
11:10 Powerlifting and Strong-Man accomplishments.
15:31 The team comradery and culture of bodybuilding, CrossFit, powerlifting, and Strong-Man.
20:29 Priorities and calendars: keys in running a business on the side of full-time careers, with kids!
23:19 Developing a fun, competitive atmosphere at Iron Keel (leading by example).
28:00 Compensating for each others’ weaknesses and focusing on your strengths as business partners.
31:49 CHOICES: Which weightlifting sport is right for you?
39:26 Challenges in opening Iron Keel in the midst of the COVID-19 pandemic.
44:05 Specialty barbells.
51:02 Staying motivated and unified when it feels like nothing is working and you want to quit.
57:18 “Grand Opening” ideas for aspiring gym owners!